Credit to AZNews |
The EPA has three main ideas in the article, Smart Growth and Economic Success: The Business Case, to have an economic advantage over competitors.
The first point is to increase productivity and innovation. To build a successful company, the means of production (labor and resources) must be easy to access. Add in room for business partners to collaborate and the company will be growing with the new ideas. The whole purpose is to create interaction between all of the people involved in the process.
Next is location. For certain companies, they may be limited to operate from specific places, but a typical office building isn't limited. Depending on the job, workers are going to want to be able to work close to home. No one wants to make a long commute early in the morning and then the long commute home after. A reasonable location with restaurants (maybe a nice view or even a gym close by) will attract more people to work. Businesses closer to bus stops will be more appealing to those who potentially don't have a car.
Lastly, sales are important. With strong retail sales, a large number of customers will be attracted to the business. Having multiple locations, possibly an online presence, is consumer oriented and in turn will show results through economic success.
Putting these simple ideas together create an exceptional company. All elements of the business are addressed, and a business will be successful economically when all aspects internally are performing well. The EPA's article does a fantastic job outlining and defining each part of the successful ideas. All of these traits are easily seen when looking at Apple. All of their resources are collaborating, and are working to always create new ideas. Their location is set up in malls with high traffic daily. Their sales both in store and online are easily seen by the popularity of their products.
Written by Colin Bergman
Smart Growth and Economic Success: The Business Case
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